Concept Art

Zayne music video -
Compare the concept art to the real thing:

• Graphics are very similar to the concept art
• Same retro colors 
• Lots of black and white 

What is concept art and why is it important?

• Concept art is so important as it gives a vision of what they want the video to look like.
• Helps the artist to visualize
• Helps the person that creates the concept art to develop their idea

Visualisation diagrams : 

• Shows different angles of the designs
• Different colors of the designs 
• Any point the diagrams can be altered and changed if the designs are disliked. Always room for improvement and development. 

Why is a visualization diagram useful?

• They are in place to help with your initial idea
• Sketches are then added to and new versions are made to create the final copy
• Gradually over time, the design is completed as the final version. 
• For example, the original version of the visualization diagram was very different to the final original Buzz light year. 

Flat plans - 

• A flat plan is a visual diagram of a plan for a magazine. 
• This is how they create their original ideas for every page of the magazine
• They have to include adverts first and pictures
• They include adverts first as it is how they pay for the magazine

Prototypes - 

• A physical mockup of a product that is usually the first edition.
• There are lots of different versions
• Aim is so you can physically see the product and is made out of different material
• colors and designs are focused on 

Mockups - 

• Model or a replica of different types of products that can be from the same company 
• Shows designs of the products 
• Where and how much space there is